Global Spa Market Trends and Competitive Landscape - Forecast 2025

Global Spa Market Trends and Competitive Landscape - Forecast 2025

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Spa Market Overview


In the fast pacing world of today's corporate culture,spa act as a blessing for those who are constantly under stress. This is one of the biggest public service provider sectors in the world with a rapid growth rate and the employability rate. With more techniques emerging, the spa industry is doing better than it ever has. Service providers are constantly coming up with new techniques and products to provide better services.


There are many treatments found in a day spa: all-natural massages, stone therapy, sauna and whirlpool treatments, hot mud baths, and makeovers. The spa and beauty salon also encompasses a variety of services which can be characterized as, facial care, body care, and hair care.


Sometimes people who don’t prioritize their well-being feel that a spa is a waste of money, but for those who prioritize their physical and mental health, and lead a stressful life this has become an absolute necessity.


Market Drivers


In the earlier phase of industrial development spas and salons accounted for a small part of the operational scale. Although with the rising concern over a better and healthy lifestyle in the modern era the spa industry is registering phenomenal growth. This sudden rise in the market made it possible for spa chins to offer a wide range of services to satisfy their consumer’s needs.


Furthermore, many renowned names in the industry started their training center to help improve the overall skill of a practitioner and to achieve better productivity.


The spa industry stepping into the online market and making the idea of getting a spa treatment in your own home a reality and at an affordable price is making people more open to this market.


Even though the market is expected to grow, still the lack of skilled personnel can restrain the growth up to some extent. In the majority of the developing countries, the massage therapists employed in the spas lack the professional training required to deliver effective and satisfactory spa facilities. Spas have to incur an enormous cost to employ well-trained professionals or get their employees trained by putting them through training programs.



Market Segmentation


Based on Application type


  1. Male
  2. Female


Based on fields covered


  1. Day/Club/Salon Spa
  2. Hotels and Resorts Spa
  3. Medical Spa
  4. Destination Spa
  5. Thermal/Mineral Springs Spa


Based on the markets Geography


1. North America

  1. United States
  2. Canada
  3. Rest of North America


2. Europe

  1. Germany
  2. United Kingdom
  3. France
  4. Russia
  5. Spain
  6. Italy
  7. Rest of Europe


3. The Asia Pacific

  1. China
  2. Japan
  3. India
  4. Rest of Asia-Pacific


4. Latin America

  1. Brazil
  2. Mexico
  3. Argentina
  4. Rest of South America


5. The Middle East and Africa

  1.  GCC
  2. South Africa
  3. North Africa
  4. Rest of the Middle East and Africa


The health & wellness spa market made tremendous growth. The American spa market was valued in the year 2019 at USD 19.2 billion and the market made a growth of CAGR 7.2% over the period of 2014-2020.


The global spa market is also projected to grow at a CAGR of 5.1% during the forecast period of 2020-2025, which will raise the value of the global market by USD 25.8 billion.


With the increase in the demand for more therapeutic techniques that can act as a stress reliever too, xResearch predicted the market value to go up.


Top players in the market


  • Aspira Spa
  • Clinique La Prairie
  • Gaia Retreat and Spa
  • Hand and Stone Franchise Corp
  • Kempinski Hotels SA
  • Lanserhof GmbH
  • Marriott International Inc
  • ME SPE Franchising LLC
  • Rancho La PuertaInc


With most companies focusing on meeting their consumer’s demand for new techniques that can provide much better results, this industry is creating a huge positive impact on the personal care sector.


Key Findings


  • The spa industry is projected to increase by USD 25.8 billion during 2020-2025 progressing at a CAGR of 5.1%.
  • With the increasing number of online home spa service providers, the number of consumers in this industry is expected to get to a new height


Future trends


With the rise in demand for better techniques to relieve stress and improve the overall experience of a customer, it’s easy to assume the industry is going to be focusing on improving the skills of the employed professionals and also to the advancement of the equipment used.

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